About Us

Vision

A world where quality counseling and mental health research can inform clinical practice for optimal health outcomes.

Mission

DataMadeEasy is a data marketplace that provides pre-vetted participants to researchers for counseling research studies.

Purpose

To remove barriers to data collection for researchers and provide participants with incentives to complete research studies.

Method

Researchers advertise their studies on DataMadeEasy and pre-vetted participants can choose to complete the research studies.

Impact

Research can be done more efficiently and accurately by:

1. Providing faster data collection
2. Stronger validity with pre-vetted participants

Why was DataMadeEasy built?

Researchers have had difficulties recruiting participants for counseling studies from listservs, cold calls, and social media sites, which extended the time needed for data collection. Some data also included unreliable participant screening (e.g., duplicate responses, bots).

We built DME to address this gap by providing a pre-vetted participant pool for faster data collection and increased validity through participant screening. Additionally, we provide participants with incentives to complete studies — a win-win for researchers, participants, and the field.